Values
12 values, 12 attitudes, 12 decisions that can make the difference every day. Be courageous, let’s make the difference!
Download the 12 Signs
Flash Mobs
Flash Mob of Values is the initiative launched in the streets and town centers of several cities all over the world.
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Education
The young generation is our focus. Education is the strategic field on which to invest with booklets, workshops and video contests.
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Sports
Each player wears a special jersey with one of the 12 values printed in place of his/her name with the official player’s number.
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